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Course

The 0→1 Ladder

Five rungs from a raw idea to a company that can be trusted. Each lesson teaches one irreversible founder decision — and you leave with the real artifact, not just notes.

What you’ll be able to do

  • Read a cap table the way an investor does
  • Split founder equity on purpose, not by accident
  • See exactly how an ESOP pool and a round dilute you

You’ll build a real founder cap table — saved to your workspace, yours to keep. Not a worksheet you throw away — the real thing, in your own workspace.

Finish the Ladder, earn the credential

Pass a short assessment and have built at least one real artifact, and you’ll earn a shareable 0to1 Ladder credential — proof you understand the craft, not just that you showed up.

See the credential →